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Textiles

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A proven, adapted business solution

Taking into account the special characteristics and good practises of the Fashion-Textiles sector, the Klee Commerce solution covers all merchandising management and commercial steering requirements.
Based on a unique repository, the solution includes all operating requirements relative to your daily operations and specific to distribution, both at the head office and in the field. It integrates your business rules perfectly and adapts to your existing environment.
Multilingual, multi-market and multi-currency, Klee Commerce meets the technical and regulatory requirements in force perfectly.
Flexible and easy to use, a real differentiating tool in-store, Klee Commerce provides accurate business perspectives and ensures the best competitiveness in the field to counteract falling commercial margins related to economic factors.

Responses to concrete daily challenges

  • Better knowledge of stores and sales teams in the field.
  • Optimisation of product layout to maximise returns on the available space.
  • Management of brands, manufacturers, nomenclatures, dimensions, images, etc.
  • Management of tours (geolocation), seasonal sectoring and adjustments.
  • Management of shelf-space records (presence, price, position, etc.).
  • Management of assortments (analysis of product and range performance, monitoring of product referencing/dereferencing, management of specific characteristics per channel, store typologies, trade areas, regional characteristics.
  • Management of tariffs, purchases, orders, commercial conditions, stocks.
  • Management of promotional operations, budgets and quotas.
  • Compilation of complete merchandising files.
  • Multi-dimensional analysis (calculation of SSS, DSSS, shelf-space profitability, stock/shelf capacity, etc.).
Activities: Distribution of Sports Equipment
Circuits
: Distributor brands.
Project: Merchandising solution.
Solution adopted: Klee Store
Departments equipped: Merchandising.

Challenges:

  • Installation of a steering and decision-support tool for developing value and profitability (total margin).
  • Creation of specific furniture in-house to optimise the layout of offers (voluminous products/accessories).
  • Efficient communication of layout recommendations by store typology: Central purchasing body <-> stores.

Reasons for the choice:

  • Integrated warning solution for profitability/turnover per m2.
  • Steering of layouts and analyses of performance from different angles.
  • Dynamic management of assortments and ideal referencing.
  • Technological quality of the solution in terms of opening, ergonomics and reliability.
  • Partnership with an experienced expert in sales and merchandising in the foodstuffs or specialised retailing and distribution sector (GMS).

Advantages:

  • Increase in the number of references present in the store.
  • Real support in deciding the overall layout of the point of sale up to the product planogram with recording of profitability data.
  • Modification of consumer behaviour by favouring cross-selling (purchase of accessories/complementary products).
Activities: Manufacturer of Lingerie Fine
Circuits
: Retailing and Distribution (GMS).
Project: Sales-support solution.
Solutions adopted: Klee Sales & Klee Store
Departments equipped: Management, Commercial, Sales Administration.

Challenges:

  • Installation of a differentiating tool in stores (product positioning, compliance with ratios, reduction of stock outs, etc.).
  • International deployment: requires a multilingual, multi-currency tool integrating the business rules in native mode.

Reasons for the choice:

  • Optimisation of tour preparation and adjustments (geolocation).
  • Multi-dimensional analysis tool (calculation of SSS, DSSS, shelf-space profitability, stock/shelf capacity).
  • Reliable, robust, modular solution recognised in this sector.

Advantages:

  • Better competitiveness in the field.
  • Efficient illumination of trades and realistic representation of the field.
  • Possibility to draft recommendations (reference plans/brands/categories, etc.).
  • Good acceptance of the solution by users.